[China Glass Network] QQ group can also become a battlefield for marketing, please don't be surprised, because this is a directional traffic distribution center. For example, the women's whitening exchange group, this group is all women who want to whiten, then marketing whitening products here is very promising. The competition in Taobao shop has become more and more fierce. Many shop owners have launched QQ group marketing in order to open up sales. For example, if they sell English spoken language software, they will open a QQ group of spoken and spoken English, and they will be the owner and promote their Taobao shop and products in the group.
So what should QQ group marketing do? I believe that many people's practice is to directly advertise in the group, send mail, and so on. In fact, this naked advertising bombing effect will not be good. Guangzhou SEO summarized the following practices:
"Staying for the rabbit"
In fact, it is to directly change your group of business cards into advertising information. For example, in the “fast filingâ€, “free filing spaceâ€, “to undertake web page productionâ€, “recruiting SEO supervisorâ€, etc. Etc., because their advertisements are just the names of group business cards, and they are not directly advertised, they are generally not subject to the group owner T. These group business cards directly let people know their advertising information, because everyone is in the same industry, there are Buying and selling also, this group of business card advertising practices can sometimes rewrite the results of the "waiting for the rabbit" fable story.
This kind of advertising method should pay attention to the fact that the advertising information should be accurately and clearly written within the limited number of group business cards. The "quick proxy filing" is also very clear, but it is not accurate, and it is much better to change it to "on behalf of the filing for 2 days." Directly let people know that you are on behalf of the record, and can pass in 2 days; the same reason, "sports SEO director" there is no "5K recruit SEO supervisor" to be more direct. The writing of slogans is very knowledgeable.
"QQ expression"
QQ expression is often used by everyone, this is a QQ group marketing tool. "QQ expression" style, no need to explain, I believe everyone understands, have seen, have not remembered, a very interesting QQ expression, there is still a URL.
It should be noted that not every QQ expression can be used for marketing. If a QQ expression does not make sense to others, he will not collect and forward your expression. Therefore, a QQ expression is really interesting, very interesting to get marketing, just like the one above, knowing that there is a URL, or people can't help but forward it.
"friends"
As the name suggests, the "friends" style is to make friends with each other, just talk in the group, it is difficult to reach friends of friends, if you talk about it, directly add the other party as your friend, and then further exchange and become friends. When you become friends, do you think it will be difficult to promote a product? There is a saying in Cantonese that "I don't know how to lie," and that is a friend.
"Helping people to be happy"
“Helping others to be happy†means that you usually actively answer other people’s questions in the group and help others as much as possible. Hold on for a while, I believe that not only will the other party remember you, but also will have a good impression on you and trust you. When trust arises, what is impossible?
"forward"
This marketing method has deceived a lot of people. I have been "marketed" before, and everyone will suddenly realize it. For a while, the QQ group often circulated such a message: "A certain family member is seriously ill, is undergoing surgery in XX hospital, the family wants to see him later, let him come back quickly, if you have an informed person, please contact him. Phone: 131XXXXXX. Love relay, everyone help!" This information, there is XX hospital, this is the marketing point.
When I later learned that this was actually a marketing scam, I had to admire this information as a servant. Information directly appears name, phone, it seems real, people can not find doubt, and then use people's sympathy, forwarding it is also very easy, the frequency of seeing this information proves that it has been forwarded N times.
"exposed"
This way, it may appear in the form of words, or it may be in the form of pictures. Its content is to reveal some insider content, which is very eye-catching and achieves the purpose of cracking down on competitors and promoting itself. Because its content can be alarmed, it will make people can't help but forward it. At the time of today's two Internet giants, I discovered this advanced QQ group marketing method. Can not help but sigh, the Internet marketing is more adept at the Internet giants. For the sake of security of this article, the examples will not be mentioned. Everyone will be aware of it and will definitely find it.
I don't know if you noticed it? The above six QQ group marketing methods are listed in order from low to high. This sort does not know that everyone has no objection. To say that the "express" style is more advanced than the "forward" type because its content has a shocking meaning, so the marketing effect is more violent and more effective. And the "forwarding" type, the word "XX hospital" in it, may only have a small number of people will leave an impression, and once this scam is recognized by everyone, it will no longer be effective.
Marketing, whether it is ground marketing or online marketing, is creative. A good idea can bring stormy marketing effects.
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